Our services / Development and implementation of social media strategies
Citoyen Optimum was one of the first firms in Quebec to offer digital communications and social media services. Our team of specialized senior consultants has developed niche expertise that adapts to the different needs of our clients.
The sought-after objectives of a particular strategy vary from one sector of an organization to another and cover, among others, issues management, crisis communications, reputation management, media relations, promotion, acquisition/conversion, sponsorship activation, customer service, community relations, and recruitment.
We keep abreast of the latest innovations in the digital sphere and consistently follow the latest news with interest, allowing us to nurture a deeper understanding of the key players in online and social media sectors. Our vigilance keeps us ever prepared to manage reactions, gauge appreciations and measure the impact of digital strategies on target audiences.