About us / Who we are

Founded in 1981 in Montreal, Citoyen Optimum is a Quebec-based public relations firm and an international network member with industry expertise covering all sectors and services. Tied closely to Cossette for the deployment of its creative product, Citoyen Optimum evolves independently to deliver exceptional account management and a diverse service offering. In the past 35 years, the firm has grown to become:

A benchmark of excellence for numerous leading brands, companies and organizations: Bombardier Transportation, Metro, Rio Tinto Alcan, Canadian Space Agency, Pratt and Whitney, Raymond Chabot Grant Thornton, Quebec Council of Employers, Quebec Association of Owner-Pharmacists, Capital One, Egg Farmers of Canada, Procter & Gamble, and Hyundai.

A team of 75 respected and recognized PR professionals, including twenty in Quebec, with extensive training and backgrounds for unparalleled expertise across all spheres of formal and informal corporate communications.

Always on the lookout for the latest developments in communications, Citoyen Optimum was one of the first to integrate a social media component into its broader team. This approach allows Citoyen Optimum to service organizations actively seeking to build long-term relationships of trust with the communities in which they operate.

Accredited A+ by l’Alliance des cabinets de relations publiques du Québec (ACRPQ) and as the recipient of numerous awards and accolades, Citoyen Optimum offers a broad range of value-added PR services that combine strategic consulting, content creation and the implementation of tactical solutions throughout large-scale campaigns. With offices in Montreal, Quebec City, Toronto and Vancouver, the firm delivers a strategic platform and in-depth understanding of local, regional and national information channels from coast to coast.


Who we are